Videography

Video production agency

Every brand has a story to tell, and there is no better way to tell it than by video. You probably know video is huge online; these days it’s hard to not come across a website without a video embedded somewhere on it.

YouTube is bigger than TVNZ in terms of total viewership. Globally, over 500 million hours of video are watched online every single day. This is why so many companies are looking to produce video content, so they can stay engaged with existing customers and start conversations with new ones.

At Flow, we love to produce video content that tells your brand’s story in ways that customers want to watch and interact with. We can work with you to develop video ideas that will get you noticed and help boost your bottom line.

Types of videos we can create

There are many types of video we can work with you to create, including:

Having a video on your website is a great way to let your customers know who you are, what you’re offering and why and how they should transact with you. It’s the perfect way to get your key messages across in a way that will hold your visitors’ attention in a fun, informative way. And – when you work with us – you can be sure your videos will work seamlessly across both desktop and mobile browsers.

Facebook, Instagram and the newest kid on the block – TikTok – are massive video platforms. Creating short videos that are highly engaging and informative is a great way to generate social media content you can be confident will be seen. For example, you can share short product videos that explain the benefits of your products and why customers should buy them.

Having a video on your website or other platforms that profiles your company and what you are all about is a great way to stand out from the crowd. We work with businesses of all sizes and stages to produce videos that help you build a connection with your customers and introduce yourself to the world. For example, if you are a real estate agent, a video that introduces yourself to prospective clients is a great way to help you build trust.

You can also use video to tell stories about how you’ve worked with your customers and then share them with your audience. For example, we can interview your customers to highlight the benefits of your product or service. Video is a great format for telling compelling stories that resonate with people.

Having a video ad is a great way to get the attention of your prospective customers. Short, to the point videos can explain what you are all about and why customers should work with you. Video advertising is one of the fastest-growing forms of advertising, and it provides a great way to target customers online.

Here at Flow, we can work with you to create custom videography solutions for your company. Get in touch to discuss your ideas – we can incorporate your creative vision into a custom project that matches your needs.

Why video is such an effective sales and marketing tool

Video is easy for customers to engage with. Even the most passive website visitors or customers on your social media channels are more likely to watch an interesting 30-second video than read a long blog post or another form of lengthy content.

Video is a great way to show not tell. A well-produced video can help show customers the benefits of your products or services and why they should buy them. When customers can see the benefits, they are more likely to take action.

Video leads to higher engagement. Video has been shown to lead customers to engage with your content longer than other forms of content. Over time, this leads to capturing more leads and conversions.

Video is a great way to tell a story. Great video helps put a human face to your brand. This helps build trust with customers, which leads to higher sales. Every brand has a story to tell, and video is a great way to do it.

Video is easy to share. Great video content is more likely to be shared by customers on social media, which – over time – massively increases its reach. If done well, video can produce a healthy return on investment.

Google loves video. If you have videos on your website that customers engage with this means more time spent on your website. Google takes as a sign your website has great content and domain authority, so ranks it higher.

Why consider Flow for your promotional video?

At Flow, we are a team of highly experienced industry experts that know how to get results. We can craft exceptional video for social media, web and TV.

Using the latest, industry-leading video equipment, we can capture any place, product, or situation in high definition video. Working together, we will forge a storyboard around your objectives and create a clear process for our videographer and you and your team to follow on shoot day.

We then perfect your video in post-production by editing the footage to create a captivating video, paired with awesome audio to bring your visual story to life. We then deliver your video in all the formats and resolutions you need so that you can share it with your audience.

At Flow, we love to produce video content that tells stories your audience will love. If you’ve been considering a promotional video for your business, get in touch with the team at Flow today – NZ’s leading video production agency.

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