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ChatGPT has quickly become one of the world’s most-used websites, with millions of people using it every day to research products, discover brands, compare options, and make purchasing decisions. Advertising within ChatGPT allows businesses to appear alongside relevant conversations, helping brands connect with customers at the exact moment they’re looking for answers. Flow Marketing helps businesses plan, launch and manage ChatGPT advertising campaigns.
ChatGPT Ads are sponsored placements that appear within the ChatGPT experience.
Rather than interrupting users with traditional display advertising, these placements are designed to be relevant to the conversation taking place. As AI becomes a primary way people discover information online, ChatGPT is creating a new opportunity for brands to be seen where decisions are being made.
A user asks ChatGPT a question.
A user turns to ChatGPT for a recommendation, comparison or answer, often with clear buying intent.
Where relevant, sponsored placements can appear within the experience, helping users discover products and services related to their search.
The result is advertising that aligns with intent, rather than interrupting it.
AI is changing the way people search.
Instead of browsing dozens of websites, many users are now asking ChatGPT directly for recommendations, comparisons and advice. That shift creates a new channel for businesses looking to reach customers earlier in their decision-making process. For many brands, ChatGPT is becoming an important part of the digital marketing mix alongside Google Ads, Meta Ads and SEO.
Flow Marketing provides end-to-end support for businesses looking to advertise within ChatGPT.
We help determine where ChatGPT advertising fits within your wider marketing strategy and customer journey.
Our team manages campaign implementation and audience targeting.
We create messaging and creative assets designed for AI-driven environments.
We continually monitor and refine campaigns to improve results over time.
Flow Marketing is a New Zealand digital marketing agency specialising in performance marketing.
Our team manages campaigns across:
This allows us to build integrated strategies that connect every stage of the customer journey, from discovery through to conversion.
Whether you’re exploring ChatGPT Ads for the first time or looking for a team to manage your campaigns, we’re here to help.
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